I am so depressed about this thread. It’s just like all the early customer reviews on Amazon. It’s not a discussion of a product people have used, It’s a gut-reaction to new technology. And before you get so upset by that statement that you stop reading, give me a chance to tell you why I think that’s true.
I have a Kindle. I have been using it for two days. The first few hours were incredibly awkward. I couldn’t touch it anywhere without pressing one of the buttons. After that, I learned how to hold it and the buttons aren’t a problem. Could the design be refined? Of course, but it’s perfectly usable as it is.
The Kindle is a tool. It is not a book, it’s a way to read books. And if you’re waxing nostalgic about the inherent wonderfulness of printed books, try this experiment. Take 200 sheets of paper and bind them together inside a leather cover. Sit down in your favorite place and start thumbing through them. How pleasurable is this? Where is the magic of the reading experience? The magic is the words. It’s not the medium of delivery, it’s the words.
Who the Kindle is for (that’s today, mind you, not tomorrow):
-
People who read a lot and are running out of space to store physical books.
-
People with enough disposable income to pay $400 up front for a reading device, knowing they’ll save that much in 1-2 years because the electronic books are less expensive.
-
Early adopters of new technology.
-
People who want to carry an entire library around in one 10 oz. package.
-
People who care about the environment and the use of resources to print books, transport them across the country, and recycle them once everyone is finished reading them.
-
People who worry their house might burn down and they’ll lose all the books they own. Every one of them. Or that they’ll be damaged when they fall and the cover or pages bend, or liquids spill on them.
-
People who love the idea of books that never go out of print. The one you read twenty years ago will still be available tomorrow – and twenty years after that. And not just books you loved, but the books you wrote. You want to be an author? You care about readers? With electronic books, you can have them forever, not just a year or two while your book is in print.
-
Anyone who ever wanted to publish a book and couldn’t find a publisher. You can sell your book tomorrow on Amazon, at no cost beyond the price you want to pay an editor or proofreader to make your book better. Does that mean there will be lots of horrible books out there? You bet. Does it mean that some very good ones will get published that otherwise might not? You bet. And how will people find the good ones? They will rate them. Not publishers, not newspaper reviewers – readers will do the rating.
Here’s another interesting experiment. Wait two years and then see what’s selling in electronic format and what’s selling in printed version. You’ll probably see some of the same books at the top of both lists, but a little way down, there will be differences. Right now, people buy books because everyone is buying them. They want to try them too. But the only way to do that (barring libraries or friends who loan them) is to buy the book themselves. Books that sell, sell more copies. Books that don’t sell fast disappear.
But something interesting happens with an electronic book. Amazon lets you read a chapter for free. Like it and you can buy the whole book. Decide you don’t like it after ten pages and go on to something else. When trying out books is free, people will try more. Lots more. And as people do, they’re going to find some (I think many) they might have otherwise overlooked. Those books will sell, other people will notice the sales, and they’ll try them out too. The top of the bestseller list many not change, but look one tier down. I think you’ll see a lot of differences and they won’t be dictated by marketing, they’ll be dictated by the real merits and value of a book: what readers who have read it actually think of it.
Okay, I’m ranting. I could go on, but I’ll spare you. I’m going back to my Kindle to read. I found the first science fiction book I read for free at Baen in electronic format – the author let them publish it there. I loved that book. I still love it best of all the science fiction books I have ever read, even though it’s not a great book. Actually, it’s not very good at all. But I’m reading it again - decades later. It won’t fall apart. It won’t disappear unless Amazon goes out of business and my Kindle breaks. And it isn’t the cover and paper pages I love, it’s the words. What’s more, the words on the Kindle look just like the words on paper – the technology is that good – and I can make them the size that’s comfortable for me. Try that with a printed book.
I forgot. There is one more thing. A new business opportunity, actually. Some people will still want real books printed on paper. Someone is going to offer that service. They’ll print out physical books on demand, but not just any book – they’ll be the books people like enough to justify the cost of printing. There will be issues to work out about copyrights and fees to pay publishers (and authors), but that can happen if people want it to. Someone could make a good business out of printing those books. Someone will.
Margaret