Summary of the following:
- 300M iPads sold from first release to present.
- 200M Android tablets sold from first release to present.
- 1.2B smartphones sold in 2015 alone; 81% Android, 18% iOS (Windows is 2%, but irrelevant).
- Or, 216M iOS devices compared to 960M Android devices
- Android apps run natively on Chromebook.
- Chromebook exceeds 50% of K-12 market
- Chromebook has surpassed Mac laptops in the market.
To try to address the market concern, I thought it would be helpful to provide a quote from Gizmodo:
Chromebooks have surpassed sales of Mac laptops in the United States for the first time ever. And that doesn’t surprise me. Because roughly a year ago I made the same switch. Formerly a lifelong Mac user, I bought my first PC ever in the form of a Chromebook. And I’m never looking back.
The article references an observation that Chromebook shipped 2 million devices in the previous quarter, over the Mac laptop (1.76M). The article also observes that Chromebook can run native Android apps. Basic googling indicates that Chromebook is growing in the K-12 market. I guess a solid $200 device beats a solid $1000 device.
How much market share does Android have? Eighty-one percent (81%), over the 18 percent share of iOS. So, while you're focusing on creating a native iOS app, you're only hitting a fifth of the mobile market.
The tablet market is flattening. There have been a total of 300M iPads sold from the first iPad to present, and nearly 200M Android tablets; tablet sales are down 10% year-over-year. However, 1.4B phones shipped in 2015 alone...of which 81 percent were android. So despite the Apple hype, Android is the dominate market in mobile. The larger phone size (4.7") obviates the need for a tablet (which is why I deprecated tablets in my own life).